G.D.S. / C.R.S.
|November 08, 2011|
HotelTravel.com and Worldhotels Sign Distribution Agreement
|HotelTravel.com, a leading global online travel information and hotel reservations website, and Worldhotels have signed a distribution agreement that will add up to 450 independent hotels to HotelTravel.com's growing hotel portfolio via Trust International's Trust|IDS connect interface. |
Worldhotels properties will in turn enjoy the benefits of a well established, performing and reliable online sales channel, and the enlargement of worldwide marketing opportunities to new consumer market segments.
According to HotelTravel.com Chief Information Officer, Olivier Dombey, the agreement would prove beneficial to both companies while once more strengthening HotelTravel.com's commitment to provide a guaranteed rate parity distribution platform, allowing hotels worldwide to retail rates and availability through a hotel friendly online marketing partner.
"HotelTravel.com is thrilled to join forces with Worldhotels, which over the last 40 years has set a definitive benchmark by offering business and leisure travellers alike a hotel selection of unique quality and character. This is a hotel marketing brand we are proud to add to our portfolio of partners.
"Furthermore, Worldhotels properties are participants with Trust International's TrustCom commission payment system, which uses TACS payment platform, and with which HotelTravel.com is also a participant.
"While delivering Worldhotels properties the accessibility to a global audience of online consumers, we are also excited at the prospect to offer all HotelTravel.com's clients, the chance to book some of the finest independent luxury hotels in the world. This agreement is another important tool to ensure rate parity for our valued hotel partners on HotelTravel.com," Mr Dombey added.
"We are pleased to partner with HotelTravel.com," said Paulo Salvador Vice President of Global Marketing and Sales at Worldhotels. "We are continuously working to increase productivity of our hotels distribution via direct connections with major online travel agents. HotelTravel.com is one of the partners that help us achieve this goal. "