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Hotels & Resorts

 June 18, 2014
Ramada Launches Promotion Deals To Celebrate 60th Anniversary

 Wyndham Hotel Group has announced that its international brand Ramada will launch a series of hotel room promotion deals in Asia Pacific to celebrate its 60th anniversary. Also, guests with the same age as the brand will enjoy special privileges during their stay. Wyndham Hotel Group has nearly 7,500 hotels around the world and is part of Wyndham Worldwide Corporation.

The promotion applies to around 40 Ramada hotels throughout Asia Pacific. Guests can enjoy 25 % off room rate when booking five days in advance of their stay during the period from July 1st to August 31st. In addition, from June to August, Ramada will launch the promotion activity "3 Days Flash Sale" each month, with a nightly room rate of only US$60 (excluding tax or other charges).

In addition to that, to share their birthday joy with Ramada, guests who were born in 1954 will receive an extra surprise during their stay. For more promotion details, visit www.ramada.com/ramada60

The brand Ramada was founded in 1954 with its first hotel located at Arizona, U.S.A. The word Ramada is originated from Spanish, meaning "a shaded resting place". Mr. Marion W. Isbell, founder of Ramada devised the idea of Ramada by his cross-country travel experience with his family, in the hope that guests can enjoy a consistent high quality hotel service in any journey they desire.

After 60 years of development, Ramada has become a world-renowned brand with nearly 830 hotels and more than 113,000 rooms in more than 50 countries and regions around the world. Adhering to its motto" You do your thing, and leave the rest to us", Ramada is widely recognized by the hospitality industry and world travelers. Constantly strives for improvements, Ramada diversifies its offerings to cater to different needs of guests. In Asia Pacific region the brand includes three different tiers including Ramada Plaza, Ramada and Ramada Encore.

Ramada has been established in the Asia Pacific market for more than 20 years. As of the end of March 2014, Ramada has 114 properties in the region, including 56 properties in China. Throughout 2014, there will be over 20 Ramada opening in the Asia Pacific region, of which 16 located in China, and the rest will be located in India, Thailand and Indonesia.

"Over the past 60 years of development, Ramada has become a truly international brand, and many travelers have also become familiar with the brand," said Ms Cynthia Liu, Senior Director -- Brand Marketing and Loyalty, Asia Pacific. "This celebration of the 60th anniversary gives our guests another reason to choose to stay at Ramada, and also an opportunity for us to thank our guests for their support throughout the years."

This anniversary offer will be provided through multiple online channels, including travel sites, as well as social media platforms such as Facebook, WeChat and Weibo. "This is the first time we conduct extensive promotion via social media channels." Ms Liu added, "We want to use these platforms to continue to build brand awareness and take it to a higher level."

www.ramada.com