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M.I.C.E. Venues

 October 10, 2011
MAX Atria @ Singapore EXPO Offers High Performance WI-FI

 Delegates and organisers alike can look forward to enjoying high-speed internet wireless connectivity at the brand new convention wing of Singapore's largest purpose-built MICE venue come early 2012. MAX Atria @ Singapore EXPO is set to become the first and only event facility in Asia to utilise the patented high performance Arrays created by Xirrus, Inc., that will provide full Wi-Fi coverage across the venue.

Enhanced Connectivity, Rewarding Event Experiences

Managed by Singex Venues Pte Ltd, MAX Atria features 32 column-less rooms on two levels with spacious foyers, a garden courtyard and rooftop space. Ideal for both business and special events, MAX Atria could host over 3,500 people at various conferences, meetings, banquets, light exhibitions, and product launches that are spread over 12,700sqm of space at the same time. Each Xirrus Array can support up to 200 concurrent users at a bandwidth of 2mbps, and the deployment is scalable as the number of events and delegates increase.

Said Mr Aloysius Arlando, Chief Executive Officer of Singex, "With business event delegates becoming increasingly connected, using multiple devices and accessing various data, video and voice applications at any given time, Wi-Fi coverage alone is not enough to ensure all these gadgets can function properly. Delegates are logged on laptops to download seminar presentations from or posting videos onto online event portals, or tweeting the latest happenings from the conference using their smartphones. As a venue manager, Singex is committed to delivering fuss-free and worry-free event experiences for all visitors. To this end, we are partnering Xirrus to ensure greater bandwidth, and support higher user density and more diverse applications, so that both all visitors can stay connected wherever they are at MAX Atria."

Greener Meetings

Certified Green Mark Platinum by Singapore's Building and Construction Authority, the energy- and water-efficient MAX Atria is built with eco-friendly furnishing materials, so that every event's carbon footprint can be managed responsibly. By deploying Xirrus Arrays around MAX Atria, energy consumption will also be lower than before.

Said Mr Allan Smith, Area Vice President, Asia Pacific & Japan, of Xirrus, "We are proud to be providing Singex high performance Wi-Fi for MAX Atria, the upcoming convention centre that is set to redefine the Asian MICE landscape. Having worked with various hotels, venues, universities as well as organisers of world-renowned events such as Cannes Film Festival and Tour de France, not only can we assist Singex in delivering rewarding event experiences, we can also support their sustainability efforts. Through the deployment of Xirrus Arrays across MAX Atria, less access points will have to be installed, fewer cable will need to be pulled . Singex can therefore save up to 2,349 kWh of power on average per year."