Advertising and Marketing Opportunities with Odyssey Media Group

Travel Management

 June 03, 2011
Flight Centre Retail Travel Brand Takes Off In Singapore

 TRAVEL agency group Flight Centre Limited (FLT) has opened its first leisure store in Asia, with a new shop opening in Singapore.

The Australia-based company, which has a comprehensive corporate travel presence in Asia, opened (June 3) its first Flight Centre-branded leisure travel shop in Singapore's Stanley Street.

The Singapore shop will offer the company's famous lowest airfare guarantee and its trademark "unbeatable" leisure fares and rates.

The store's experienced travel consultants -- both native English speaking and bi-lingual -- will offer a full range of airfares, accommodation, car hire, tours, insurance, cruises and other travel products.

FLT's executive general manager for Singapore, Suyin Lee, said the introduction of the Flight Centre brand to Singapore would fill a niche in the local market for specialist leisure travel services and products at globally competitive rates.

"Flight Centre has an extremely strong global presence in leisure travel and our aim is to capitalise on this by offering the brand's powerful mix of price, product and service in the Singaporean leisure market," she said.

Over recent years we have developed a solid understanding of the needs of both expatriate and local travellers through our corporate travel operations in Singapore and other parts of Asia.

Singaporeans are frequent travellers and expect highly personalised and responsive service from knowledgeable and professional consultants.

"We invest heavily in destination and product training in addition to service excellence to create a different experience for our customers in a very competitive market."

Flight Centre brand is the best known and most successful business in the Flight Centre Limited group of companies, which also includes global corporate travel brand FCm Travel Solutions.

FLT's global network currently comprises more than 2,000 stores and businesses across Singapore, Greater China, Australia, New Zealand, India, the United States, Canada, the United Kingdom, South Africa and Dubai.

The new Flight Centre store is located at 29 Stanley Street, Singapore.