Advertising and Marketing Opportunities with Odyssey Media Group

Car/Limo Rentals

 July 25, 2012
Hertz Partners With Turkish Airlines To Offer Global Car Rental Benefits To Frequent Flyers

 The Hertz Corporation has entered into a new partnership with Turkish Airlines to provide members of the carrier's Miles&Smiles frequent flyer programme with preferential rates on car rentals worldwide, and Bonus Miles with every booking.

The three-year agreement means Miles&Smiles members around the world can immediately start taking advantage of best available rates on Hertz car rentals while earning 500 Bonus Miles for each booking.

This offer applies to reservations made through Hertz call centres and via the travel trade. Bookings through the Hertz website will also have exclusive access to a range of special discounts and miles-based promotions during the year according to their membership tier.

Turkish Airlines currently flies to over 200 destinations worldwide, with internationally popular cities such as Dubai, London, New York and Beijing ranking favourably among passengers.

Michel Taride, President Hertz International and Executive Vice President Hertz Corporation, said: "We are delighted to have entered into a new partnership with Turkish Airlines, and see this as an opportunity to build a lasting working relationship based on a strong forward-looking vision.

"We share a commitment to ensuring that our customers benefit from the latest innovations, developments and enhancements in travel service, comfort and ease of access. We look forward to providing Miles&Smiles members with many attractive car rental offers, and great service around the world."

Dr. Bünyamin Topçu, Turkish Airlines Head of Loyalty Marketing stated: "We are happy to be in partnership with Hertz International. From now on Miles&Smiles members will be able to earn bonus miles from Hertz rentals which will take them closer to their next award flight to their favourite Turkish Airlines destination. With Hertz's wide service network, we are expecting to raise the service diversity offered to our members."

The partnership between Hertz and Turkey's dynamic national carrier means that Miles&Smiles members can enjoy best rates and discounts on Hertz car rentals across a growing global network of more than 8,500 locations in more than 150 countries.

This will be equally attractive for those travelling on business and in need of their own transport for meetings and sightseeing, and for those using their Hertz rent-a-car to embark on holiday road trips. In either case, the car rental is made easy by the presence of a helpful Hertz location on arrival at many airports and cities linked in the Turkish Airlines network.