G.D.S. / C.R.S.
|September 28, 2001|
Hilton & Seven Other Leading Hotel Companies Join Andbook Online
|Andbook Online, the joint Internet venture between Accor, Le Méridien and Hilton International, has announced major partnership agreements with Hilton Hotels Corporation and seven of the world's leading hotel groups. All new partner and founder hotels will be given equal prominence on their hotel-booking site andbook.com.|
The new partners include Hilton Hotels Corporation and their portfolio of US brands, as well as Conrad Hotels, global companies Kempinski Hotels and Resorts, Millennium Copthorne, SRS-World Hotels and Italy's Jolly Hotels, Germany's Maritim Hotels, UK's Moat House Hotels, and Shangri - La Hotels & Resorts in Asia, as well as Hilton International's Scandic Hotels.
The agreements add preferred partner status to a further 2,800 properties, bringing the andbook.com preferred hotel portfolio to a total of 5,500 hotels and 856,000 rooms. This reinforces the company's position as one of the world's leading on-line hotel reservations sites, which provides access to over 55,000 properties throughout the world. The enhanced information on the new partners will be made available on the site over the coming weeks.
Michael Madison, andbook.com's CEO, commented on the announcement: "The agreement with Hilton Hotels Corporation and these seven other leading hotel companies will provide our client base of business travellers with direct access to increased functionality and enhanced information. Our success to date in securing partnerships with many of the world's major hotel companies illustrates both the increasing demand from this sector for an all-encompassing site, as well as our partners' desire to take control of their own room stock. andbook.com addresses both these requirements."
Serge Ragozin, Accor's Executive Senior Vice President Global Services, commented: "The addition of new hotel partners to andbook.com is a timely sign that segment-specific distribution is a required ingredient in the marketplace. andbook.com addresses the corporate and SME sectors of our distribution strategy by providing a specific, multilingual approach to these audiences at a reduced distribution cost."
Mike Jones, Vice President Distribution Hilton International, said: " We are pleased that our Alliance Partner Hilton Hotels Corporation is joining our on-line initiative in order to increase its international distribution to a key target audience."
Hilton Hotels Corporation is recognized internationally as a pre-eminent hospitality company owning, managing and franchising hotels with several of the world's most recognized brand names, including Hilton, Hampton Inn, Doubletree, Embassy Suites Hotels, Homewood Suites by Hilton, Conrad International and Red Lion Hotels and Inns.
The Kempinski Hotels and Resorts collection comprises over 30 luxurious properties in Europe, the Middle East, Asia, Australia and South America; Millennium Copthorne is a dynamic global hotel company, comprising 89 hotels in 14 countries; and SRS-World Hotels is a carefully selected portfolio of 400 unique hotels and resorts in over 65 countries worldwide. Jolly Hotels, Italy's leading hotel group, brings 46 properties in Belgium, France, UK, USA, Italy, Holland and Germany to the site; Maritim Hotels group controls 39 hotels in Germany, Tenerife and Mauritius; and Moat House Hotels represents 43 three and four star hotels situated in prime business and tourist destinations in the UK. Asia's renowned Shangri - La Hotels & Resorts adds a further 38 properties in the Asia Pacific area. Hilton International's Scandic Hotels adds more than 130 hotels in the Nordic countries.
Andbook Online Ltd is the joint Internet venture launched in May 2000, between Accor, Le Méridien and Hilton International. Registered as an independent company, Andbook Online Ltd. received European Commission approval in February 2001.
The first release of its web-based hotel reservation system andbook.com was launched on 3rd March 2001 at ITB in Berlin. This first site is designed to provide business travellers with an information-rich, web-based room-booking tool.
Since its launch, various enhancements have been added, notably driving directions and a state-of-the-art white label offer, which will allow on-line affiliation and easy integration of the andbook.com booking engine into any website. Negotiated rates can also be made available to companies and key customer groups.
Andbook Online Ltd is planning to integrate further partnerships to expand site content across Europe, Asia and the Americas. Andbook Online Ltd. has offices in London and Paris.