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M.I.C.E. Events

 November 02, 2015
IBTM World Keynote: What's Ahead? ... Innovation @ "Future Meeting Space"

 Discover the future of events at an insightful keynote delivered by Matthias Schultze, Managing Director of the German Convention Bureau (GCB) and Marie Luise Blau, researcher at the Fraunhofer Institute for Industrial Engineering (IAO).

What's Ahead? ... Innovation @ "Future Meeting Space" is an opportunity to learn about an innovation project and network formed by the GCB, European Associations of Event Centers (EVVC), and the world renowned Fraunhofer Institute for Industrial Engineering (IAO). These organisations and others have teamed up to take a look at the future of events from multiple angles including infrastructure, education, technology, mobility and culture.

This session previews some of the exciting outcomes of the project -- including the results of interviews and focus groups with industry, design, academic & business experts as well as innovation guides and case histories.

Join Matthias Schultze from the GCB for his keynote presentation at IBTM World on 18 November 2015, 11:30 - 12:00, The Coliseum

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