Advertising and Marketing Opportunities with Odyssey Media Group

M.I.C.E. Venues

 October 06, 2008
Direct Energy Centre Invests In Urban Reforestation

 As part of the Environmental Plan implemented by Exhibition Place, Direct Energy Centre (Toronto, Canada) undertook a significant project to convert a concrete landscape on the east side of the venue to a now environmentally conscious and esthetically pleasing green space featuring trees, multicoloured container plants, and artistic statues, completed during the International Stone Sculpture Symposium.

This recent makeover is a part of the Urban Forestry Program, which preserves and renews the urban forest on the grounds. The initiative included the removal of blocks of concrete and replacing them with a softer surface of grass, wood chips and mulch, giving the exterior building a greener and more environmental landscape.

With the goal of environmental responsibility, in terms of energy production and waste reduction, by 2010, Exhibition Place and Direct Energy Centre have adopted a number of innovative green projects in addition to urban reforestation. North America's first urban wind turbine, lighting retrofits of over 1,900 fixtures, 100% compostable disposable dishware for food & beverage, and a waste diversion and recycling program.

Opening in September 2009 is the newest venue at Exhibition Place; Allstream Centre. A 160,000 square foot Conference Centre which is connected to Direct Energy Centre. Allstream Centre is targeting LEED Silver (Leadership in Energy & Environmental Design), and features include rainwater harvesting, low VOC carpets and paint, natural light in pre-function and meeting rooms, low energy lighting and environmental HVAC systems.