Advertising and Marketing Opportunities with Odyssey Media Group

Tech - Communications

 October 26, 2007
Rogers Wireless Debuts North American Network First

 Following the successful expansion of its revolutionary high-speed network - HSPA - to 25 Canadian markets earlier this month, Rogers today announced it has begun field trials of its 7.2 Mbps wireless data service. The Brampton and Montreal trials utilize 3.5 generation wireless HSPA/UMTS technology (High Speed Packet Access/Universal Mobile Telecommunications System), enabling a peak download speed of 7.2 Mbps, by far the fastest in the country.

"The consumer appetite for mobile applications is undeniable in Canada and around the world," said Rob Bruce, President, Rogers Wireless." The data speeds achieved in this trial will enable Rogers to meet our customers' needs with the most advanced, innovative services today and in the future."

Rogers is the first wireless provider in North America to trial peak speeds of 7.2 Mbps and is among the top one percent of GSM carriers worldwide supporting 7.2. This trial launches the next evolution of Rogers GSM network, and represents a significant investment in leading-edge technologies. Rogers will have spent approximately $500 million over the past two years upgrading its network towards providing Canadians with the fastest and most reliable wireless network.

"Rogers is continuing to trial, launch and deliver innovative and reliable next generation wireless telecommunications services to Canadians," says industry analyst, Mark Goldberg, of Mark H. Goldberg and Associates Inc. "The availability of 3.5G mobile services in our own backyard keeps Canada at the front of the world stage with respect to telecommunications services and applications."

Rogers is continuing on its path of innovation, following the North American introduction of wireless video calling - a feature of Rogers Vision suite of services that runs on Canada's only HSPA network. With its coast to coast network, which is proven to have the best reliability in Canada, Rogers is well-positioned to continue to offer customers best-in-class and first-to-market technologies and products.